Fewer Contracts, Bigger Stories: August 2025 Luxury Market Recap

Fewer Contracts, Bigger Stories: August 2025 Luxury Market Recap

Fewer Contracts, Bigger Stories: August 2025 Luxury Market Recap

​August 2025 vs. Early August 2024: Activity Check

  • July 28 – Aug. 3, 2025: Just 9 contracts signed for $4M+ properties—the slowest week since September 2023.

  • Aug. 4–10, 2025: Deals bounced back to 22 contracts, more than doubling the week before.

  • Top Ticket: An $88M penthouse at 140 Jane Street (Downtown), potentially setting a new record for condo sales in that area.

  • Notable Upper East Side deal: A townhouse at 10 East 67th Street listed for around $45M.

Quick snapshot for August:

 

Period

Contracts Signed

July 28–Aug 3

9

Aug 4–10

22

​Hot (and Humid) August Context

Picture this: sweltering sidewalks and soaring temps, and…real estate showings? Not so much. Buyers are pool-bound, not penthouse-bound. So naturally, July 28–Aug 3 had just 9 deals signed, the slowest week in two years.

But give the market a break, cool it down, and it hums back. Aug 4–10 doubled activity to 22. And with trophy listings still commanding eye-popping prices, luxury isn’t taking a vacation, it’s just timing it better.

 


 

Property Breakdown (Aug 4–10)

  • 22 contracts total:

    • Condos: 16

    • Co-ops: 2

    • Townhouses: 4 

 


 

Price Dynamics: Still Luxe and Elevated

  • Aggregate asking price for the 22 homes: $283 million

  • Average deal size: $12.9 million

  • Median asking price: $5.9 million

  • Typical days on market: ~640+

  • Avg discount: 5% off original ask

If luxury were a cocktail, it’s still all top-shelf—just with a chiller pacing.

 

 


 

What It All Means

  • Summer slumps are real, but luxury buyers aren’t ghosting—they’re strategizing.

  • Slow week? Better for discerning buyers. Fewer bidders, more flexibility.

  • Back-to-back weeks of luxury sales? Shoes off, terms on negotiable.

  • Deals may be fewer, but the ones closing? They’re still record-caliber.

Final Sip

August may have brought the heat, but Manhattan’s luxury market didn’t melt. Trophy properties are still commanding headlines (and 8-figure price tags), and even in the lightest weeks, buyers showed up with cash.

Whether you’re prepping a fall listing or scouting for your next penthouse, remember: Luxury never sleeps, it just vacations in St. Barts for a bit.

See you next month (hopefully with a breeze and a bidding war).

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